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The Need For Safety - How We Are Moving To The Bottom Of The Pyramid

What does someone write about in a world turned upside down?

I have been asking myself this question many times in the past few days.

The world does not need another “Tips and Tricks For Working From Home” blog. We also do not need another “We Care” message (of course, we do).

My CMP team members and I are in the same position as all of all – socially distanced, uncertain, restless, and looking for that light at the end of the tunnel.

Here are some random thoughts that I have regarding our current state of affairs.

Everyone Is Looking For A Safe Space

Mark Schaefer captured the mood of the country and business leaders perfectly by pointing out that everyone has collectively moved to the bottom of Maslow’s Hierarchy of Needs. For a refresher, here is Maslow’s pyramid:

Maslows Hierarchy of Needs

Everyone two months ago was focused on self-actualization and esteem.

Where are we now? We are all looking for safety and physiological needs (and toilet paper). We are all craving safety, freedom from infection, and reassurance that everything will be better.

From a business standpoint, now is not the time to sell. It is time to help.

There are millions of unemployed people who are worried that they are facing financial ruin. Countless others are underinsured or without health insurance. What happens to them if they become ill?

How we all behave in this crisis will define us personally and our organizations. I am proud that CMP gave free access to our OI Solutions career management portal to anyone who has been furloughed or laid off. We have had hundreds of well-deserving people sign up. I hope access will give them some comfort and confidence as they navigate their job search.

A Two Year Digital Transformation Take Place In Two Weeks

2020 Scott Galloway Quote

The US is in the massive work-from-home experiment. Josh Bersin captured what is going on with this observation:

Everyone agreed that the multi-year digital transformation their company was doing was suddenly accelerated to a few weeks. Every system, tool, and enablement platform has to work now.

Everyone is now is learning how to use Zoom Meeting. Microsoft Teams and Slack are both getting time attention because of necessity. All of the “talk” about the new World of Work has suddenly become a reality. The future is now.

I hope that everyone stays safe.